Burlington arcade is historically a building that was commissioned by Lord George Cavendish, Earl of Burlington, in 1819 as a “safe place” for his wife and other aristocrats to shop. At 196 yards long, the beautiful covered shopping arcade was, and is, one of the longest and most famous in Britain.
We collaborated with architects MSMR to create visualisations which showcased how brand would work within two possible units.
Our artists chose a 100% CG production rather than working via photomontages to have complete artistic control over the output of the views, which gave much better flexibility in lighting and general opportunities for representing the units with maximum impact.
